01
Media Relations
Trade and consumer press strategy that earns coverage in the outlets that move markets.
New York · Chicago · Santa Monica
We help brands make noise
and build businesses.
Since 1994, Southard Communications has launched and grown some of the most successful consumer and corporate brands — with big agency experience and a small agency approach.
- 30+
- years building brands
- 15+
- senior account leads
- 3
- offices coast to coast
★★★★★
"A partner dedicated to helping clients build business."
Meet the agency
More than a first impression.
Southard Communications has effectively communicated with the consumer for three decades, launching some of the most successful brands of today. We're a generalist firm with deep consumer and corporate expertise — and a partner truly dedicated to helping clients build business.
- Founded in 1994 by Bill Southard, a 35+ year communications professional
- Big agency experience with a small agency approach
- All accounts managed personally by senior executives
- Recognized experts in product launches, brand building and media relations
What we do
Full-service PR, all in one place.
02
Brand Launches
End-to-end product introductions — positioning, narrative, press, and partnerships.
03
Events & Experiences
Launch events, press days, and trade-show moments designed to make a lasting impression.
04
Influencer Marketing
Authentic creator partnerships that translate cultural relevance into commercial results.
05
Digital & Social
Always-on social storytelling, content, and paid amplification across channels.
06
Corporate Communications
Reputation, executive visibility, and messaging for B2B and financial-services clients.
Experience
Brands we've helped make noise.
Consumer
- Toys R Us
- Snuza
- Ralph Lauren
- Vegy Vida
- ezpz
- Magformers
- Green Toys
- LeapFrog
- Sony
- 888poker
- Upper Deck
- Para'Kito
Corporate
- Bank of Montreal
- CB Richard Ellis
- Evolution Markets
- EcoSecurities
- Westaim
- Ohio Art
- WSL
- USMA
Clients on Southard
Three decades of trusted partnerships.
"Southard's team delivered coverage that completely reframed our launch — the kind of results most agencies promise and never produce."
"Senior-level attention on every call. They feel like an extension of our team, not a vendor."
"Smart, responsive, and creative. They consistently punch above their weight."
Now booking new partnerships
Let's make some noise together.
Tell us about your brand and what you'd like the world to know. We'll reply within one business day.